Marketing

Launch campaigns across email, WhatsApp, social.

Create, schedule and track campaigns over email, WhatsApp, SMS and social, with templates and open, click and conversion analytics. Self-hosted, with no per-contact SaaS fees.

Self-Host Free View Pricing
Learn

How it Works — Real Use Cases

No account. No separate install. No Big Tech dependency. Every General Bots app ships pre-installed in the suite and runs on infrastructure you own — this is how it works and what teams actually use it for.

1

Deploy the whole suite on your VPS

One container, every app pre-installed and pre-integrated. Your data stays on your hardware — no accounts, no SaaS gatekeeper.

2

Open it from the desktop launcher

The app is one click away inside the General Bots desktop. No separate signup, no setup wizard, no credit card.

3

Drive it with plain language or the API

Ask the AI assistant to do the work — or call the REST API directly from your own tools. The endpoints below are real, from the source code.

Try these real endpoints

/api/marketing/track/open/:id
1

campaigns.teach.case1_t

campaigns.teach.case1_d

2

campaigns.teach.case2_t

campaigns.teach.case2_d

3

campaigns.teach.case3_t

campaigns.teach.case3_d

Technical

Built on the Open-Source Code

Real technical data extracted from the Rust source repository — API endpoints, database tables, and code size. Every number on this page is auditable in the code.

∞
Part of the core platform
1
API Endpoints
16
Database Tables

Real API surface (from the source)

/api/marketing/track/open/:id

Database schema (from migrations)

email_accountsemail_campaign_linksemail_crm_linksemail_flagsemail_nudgesemail_offline_queueemail_snoozeemail_tracking+8 more
Browse the full source on GitHub — AGPLv3
Capabilities

Everything a Modern Campaigns Needs

Powerful capabilities with AI orchestration — all self-hosted on your infrastructure.

Multi-channel delivery

Email, WhatsApp, SMS, social and push campaigns with rich messages, media and interactive buttons in one place.

Visual template editor

Drag-and-drop email design with desktop and mobile preview, dynamic content variables and a reusable template gallery.

List segmentation

Segments, tags, CSV import, merge and deduplication to target exactly the right contacts for each campaign.

Campaign scheduling

Schedule, pause, resume, cancel and duplicate campaigns with configurable timezone-aware delivery times and send-rate limits per channel.

Performance analytics

Open, click, conversion, bounce and unsubscribe rates with revenue attributed to each campaign and send trends.

Chat-managed marketing

Create campaigns, check delivery and performance stats, and reschedule them all directly from WhatsApp chat.

Pricing

One Flat Server — Zero Per-User Fees

Unlike commercial SaaS suites that charge per seat, General Bots runs on your own infrastructure with unlimited users.

Self-Hosted
Your Infrastructure, Your Data
Deploy on any VM or bare metal. No user limits, no hidden fees. Full source under AGPLv3.
  • Unlimited users and operations
  • No per-user licensing fees
  • Full source code access (AGPLv3)
  • Self-contained Docker deployment
  • Bring your own LLM / AI backend
Try Hosted Instance
Typical SaaS
Per-seat pricing
Plus overage fees
plus overage fees
Self-Hosted
Unlimited users
On your infrastructure
unlimited users
Comparison

Self-Hosted vs SaaS

See how the open-source General Bots Campaigns compares to proprietary alternatives.

FeatureSelf-HostedSaaS
Per-user pricingFreeVendor lock-in
Data ownershipYoursTheirs
Source accessFull (AGPLv3)Closed
AI model choiceAny LLMVendor lock-in
ScalabilityUnlimitedTiered
Audit & complianceFull controlLimited
Why Choose

Built for Sovereignty, Scale, and AI

Thousands of teams choose General Bots for their campaigns infrastructure.

Zero Vendor Lock-In

Your data, your infrastructure, your control. General Bots is fully open source under AGPLv3 — no proprietary APIs, no data leaving your network, no forced upgrades.

  • 100% Open Source

    Audit, modify, and extend the code. Community contributions welcome.

  • AI-Native by Default

    LLM orchestration built in — bring any model, run it on your own hardware.

AI ENGINE
From the Blog

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