Engagement at Scale
Broadcast is more than just sending messages. It's about starting meaningful conversations with your audience, grounded in precision targeting.
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Intelligent Rate Limiting
Automatically pace delivery to comply with provider limits, protecting your account health.
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Dynamic Segmentation
Target users based on conversation history, technical attributes, or custom enterprise tags.
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Automated Reply Loops
Transition engaged users directly into bot flows or human handoff workflows instantly.
Sending a message to one person is easy. Sending a personalized message to ten thousand people — each with the right tone, timing, and channel — without getting flagged as spam? That requires a proper broadcast engine. General Bots Broadcast handles the complexity so you can focus on the message.
Intelligent Rate Limiting
Automatically pace message delivery to comply with provider limits and protect your account health. WhatsApp, SMS, and email channels each have provider-specific rate profiles that Broadcast manages automatically.
Dynamic Audience Segmentation
Target users based on conversation history, behavior patterns, demographic attributes, or custom tags. Create precise segments that update in real time as user data changes.
Automated Reply Loops
When a recipient replies to a broadcast, the system automatically transitions them into a bot conversation flow or human handoff workflow. Turn one-way announcements into two-way engagements.
How It Works
The biggest mistake companies make with mass messaging is treating everyone the same. Broadcast lets you segment your audience by behavior, conversation history, demographics, or custom tags — then send each segment a message that feels personal. The system automatically paces delivery to stay within provider rate limits (WhatsApp, SMS, email each have their own), and when someone replies, they're routed into a conversation flow automatically. It turns one-way announcements into two-way relationships.
Related Features
Broadcast integrates directly with WhatsApp, SMS, and Email channels. Use Content Generation to create your message templates, and connect with Talk to Data to segment audiences based on database queries.
Why Use Broadcast
Targeted multi-channel campaigns with intelligent rate limiting, dynamic segmentation, and automated reply loops.
Send 100K+ messages per hour. Automatic rate limiting per channel. Real-time engagement tracking.